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Your business communications depend on more than the phone system itself. From backup power and smarter use of existing cabling to professional on-hold messaging, Gibson Teldata provides practical solutions that help your technology stay reliable and your business stay connected.
Give callers something more useful than silence with professional on-hold messaging that keeps them informed, reinforces your brand, and introduces more of what your business has to offer.
On Hold Promotions use recorded messaging, music, or a combination of both to communicate with callers while they’re placed on hold.
Messages highlight products and services, share useful business information, answer common questions, announce upcoming events, and promote seasonal offers. They also help create a more polished and consistent caller experience from the moment someone contacts your business.
Instead of treating hold time as dead air, your business can use it as another communication channel.
On Hold Promotions are especially useful for businesses that:
Regularly place customers or clients on hold
Frequently answer the same customer questions
Offer multiple products or services customers might not know about
Want a more professional and consistent caller experience
Run seasonal promotions, events, or special programs
Want phone communications to better reflect their brand
Your messaging can be tailored around the information that matters most to your callers and updated as your business changes.
Depending on your phone system and messaging needs, capabilities include:
Share information about your services, promotions, events, hours, locations, or other important updates.
Create messaging that reflects your business’s voice and gives callers a consistent experience.
Combine background music with spoken content to keep callers engaged and informed while they wait.
Refresh messaging as promotions, services, seasons, or business information changes.
Configure on-hold audio to work alongside compatible business phone systems and call-handling environments.
You can highlight services, special offers, upcoming events, business hours, locations, website resources, frequently asked questions, or other information that‘s useful to callers.
That depends on your business. Companies with seasonal promotions or frequently changing information update content regularly, while more general brand and service messaging can remain relevant longer.
Yes. Depending on the solution, businesses can combine music and recorded messaging to create a more engaging caller experience.
Compatibility depends on your existing phone system and configuration. Gibson Teldata reviews your environment and determines the best way to add or update your on-hold messaging.
Bring modern IP phones to locations where traditional network cabling can be limited by using compatible existing telephone wiring to help simplify your transition to VoIP.
VoIP over Single Twisted Pair uses specialized networking technology to carry Ethernet, and in many applications power, over a single pair of compatible existing copper wiring.
For businesses operating in older buildings or facilities without Ethernet cabling at every phone location, this can provide another path to VoIP without automatically replacing every existing cable run.
Instead of opening walls, running new cable throughout an entire facility, or letting cabling limitations stand in the way of a phone system upgrade, Gibson Teldata can evaluate your existing infrastructure and determine where single-pair technology makes sense.
This solution is a good fit for businesses that:
Have existing telephone wiring but limited Ethernet cabling
Need to modernize hospitality, healthcare, education, office, or multi-building environments
Want to upgrade from legacy phones to modern IP phones
Want to make better use of existing infrastructure during a technology upgrade
Operate in buildings where installing new cable would be difficult or disruptive
Prefer to phase a communications upgrade instead of rewiring an entire facility at once
Not every type of existing cabling is suitable for this technology. Gibson Teldata assesses your wiring, distances, topology, and phone system requirements before recommending the best approach.
Depending on your existing infrastructure and selected technology, capabilities include:
Make use of compatible voice-grade copper already installed throughout your building instead of automatically pulling new Ethernet cable to every phone.
Supported solutions can deliver the network connection and power required by compatible IP endpoints over a single twisted pair.
Specialized single-pair technology can support locations where cable distances or building layouts make conventional Ethernet deployment more challenging.
Create point-to-point connections between network equipment and endpoints to support reliable IP communications.
Modernize communications in stages, giving your business more flexibility when moving from legacy phone technology to IP-based systems.
Not necessarily. The condition, type, configuration, distance, and topology of the existing cabling all matter. Gibson Teldata evaluates your infrastructure to determine whether it can support a single-pair VoIP solution.
Specialized solutions are designed to carry both Ethernet data and power over compatible single-pair cabling. Exact capabilities depend on the equipment and configuration being used.
No. Standard Ethernet deployments commonly use multi-pair Category cabling. VoIP over Single Twisted Pair uses specialized equipment that allows compatible existing single-pair wiring to support IP endpoints.
It depends on your facility. Existing wiring can be reusable in some areas, while new structured cabling makes more sense in others. Gibson Teldata can help determine the best mix based on your building and long-term technology plans.
Help keep critical phones, network equipment, servers, and other technology protected from outages, power fluctuations, and unexpected interruptions with the right backup power solution.
An Uninterruptible Power Supply, or UPS, provides immediate battery backup when utility power is interrupted or moves outside safe operating levels.
Depending on the system, a UPS helps protect sensitive technology from surges, brownouts, and voltage fluctuations. During an outage, it provides enough time to keep critical equipment operating through a short interruption or safely shuts systems down during a longer one.
For businesses that depend on phones, networks, internet connectivity, servers, and other electronics throughout the workday, the right UPS adds an important layer of resiliency.
A UPS is a smart addition for organizations that:
Depend on phones, internet, and network connectivity throughout the day
Need time to safely shut down equipment during extended outages
Operate servers, switches, firewalls, routers, or other critical equipment
Maintain network closets or other areas with essential technology
Want added protection against brief outages and power fluctuations
Want better visibility into the health of their backup power systems
The right UPS depends on your equipment, power requirements, desired runtime, and environment. Gibson Teldata helps determine the right protection for the technology your business relies on.
Modern UPS solutions can provide more than battery backup alone. Depending on your business requirements, features may include:
Automatically provide temporary power to connected equipment when utility power is interrupted.
Help protect sensitive equipment from voltage fluctuations, surges, and other electrical disturbances.
Choose a system based on the equipment you need to support and how long you want it to remain operational.
Monitor UPS status, battery health, power conditions, and other information remotely with supported network management capabilities.
Protect anything from individual workstations and phone equipment to network closets, servers, and other critical infrastructure.
Runtime depends on the UPS capacity, battery configuration, and amount of equipment connected to it. Some businesses need only enough time to ride through brief outages, while others need additional runtime for critical systems.
Businesses commonly protect essential equipment like network switches, routers, firewalls, servers, phone systems, computers, and other electronics that are important to daily operations.
No. While many UPS systems include surge protection, they also contain batteries that provide temporary power when the primary power source is interrupted.
UPS sizing should account for the total power requirements of the connected equipment, desired battery runtime, future growth, and any management features your business needs. Gibson Teldata helps evaluate those requirements and recommends an appropriate solution.
For over 40 years, Gibson has helped businesses design, implement, and support technology solutions that keep them connected.
Responsive service from a local team that knows your business and your community.
Technology recommendations based on your business, not a one-size-fits-all solution.
Communications, IT, networking, security, and life safety, all from one trusted partner.
From planning and installation to ongoing support, we're here every step of the way.
Bring calling, messaging, video, collaboration, and more together with a flexible cloud phone system built to support the way your team communicates.
Build a reliable foundation for your phones, networks, wireless connectivity, and other business technology with professionally designed and installed infrastructure.
Keep the technology behind your communications protected, maintained, and supported with IT services designed around your business.
